FIREventNames.h 19 KB

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  1. /// @file FIREventNames.h
  2. ///
  3. /// Predefined event names.
  4. ///
  5. /// An Event is an important occurrence in your app that you want to measure. You can report up to
  6. /// 500 different types of Events per app and you can associate up to 25 unique parameters with each
  7. /// Event type. Some common events are suggested below, but you may also choose to specify custom
  8. /// Event types that are associated with your specific app. Each event type is identified by a
  9. /// unique name. Event names can be up to 40 characters long, may only contain alphanumeric
  10. /// characters and underscores ("_"), and must start with an alphabetic character. The "firebase_"
  11. /// prefix is reserved and should not be used.
  12. /// Add Payment Info event. This event signifies that a user has submitted their payment information
  13. /// to your app.
  14. static NSString *const kFIREventAddPaymentInfo = @"add_payment_info";
  15. /// E-Commerce Add To Cart event. This event signifies that an item was added to a cart for
  16. /// purchase. Add this event to a funnel with kFIREventEcommercePurchase to gauge the effectiveness
  17. /// of your checkout process. Note: If you supply the @c kFIRParameterValue parameter, you must
  18. /// also supply the @c kFIRParameterCurrency parameter so that revenue metrics can be computed
  19. /// accurately. Params:
  20. ///
  21. /// <ul>
  22. /// <li>@c kFIRParameterQuantity (signed 64-bit integer as NSNumber)</li>
  23. /// <li>@c kFIRParameterItemID (NSString)</li>
  24. /// <li>@c kFIRParameterItemName (NSString)</li>
  25. /// <li>@c kFIRParameterItemCategory (NSString)</li>
  26. /// <li>@c kFIRParameterItemLocationID (NSString) (optional)</li>
  27. /// <li>@c kFIRParameterPrice (double as NSNumber) (optional)</li>
  28. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  29. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  30. /// <li>@c kFIRParameterOrigin (NSString) (optional)</li>
  31. /// <li>@c kFIRParameterDestination (NSString) (optional)</li>
  32. /// <li>@c kFIRParameterStartDate (NSString) (optional)</li>
  33. /// <li>@c kFIRParameterEndDate (NSString) (optional)</li>
  34. /// </ul>
  35. static NSString *const kFIREventAddToCart = @"add_to_cart";
  36. /// E-Commerce Add To Wishlist event. This event signifies that an item was added to a wishlist.
  37. /// Use this event to identify popular gift items in your app. Note: If you supply the
  38. /// @c kFIRParameterValue parameter, you must also supply the @c kFIRParameterCurrency
  39. /// parameter so that revenue metrics can be computed accurately. Params:
  40. ///
  41. /// <ul>
  42. /// <li>@c kFIRParameterQuantity (signed 64-bit integer as NSNumber)</li>
  43. /// <li>@c kFIRParameterItemID (NSString)</li>
  44. /// <li>@c kFIRParameterItemName (NSString)</li>
  45. /// <li>@c kFIRParameterItemCategory (NSString)</li>
  46. /// <li>@c kFIRParameterItemLocationID (NSString) (optional)</li>
  47. /// <li>@c kFIRParameterPrice (double as NSNumber) (optional)</li>
  48. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  49. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  50. /// </ul>
  51. static NSString *const kFIREventAddToWishlist = @"add_to_wishlist";
  52. /// App Open event. By logging this event when an App is moved to the foreground, developers can
  53. /// understand how often users leave and return during the course of a Session. Although Sessions
  54. /// are automatically reported, this event can provide further clarification around the continuous
  55. /// engagement of app-users.
  56. static NSString *const kFIREventAppOpen = @"app_open";
  57. /// E-Commerce Begin Checkout event. This event signifies that a user has begun the process of
  58. /// checking out. Add this event to a funnel with your kFIREventEcommercePurchase event to gauge the
  59. /// effectiveness of your checkout process. Note: If you supply the @c kFIRParameterValue
  60. /// parameter, you must also supply the @c kFIRParameterCurrency parameter so that revenue
  61. /// metrics can be computed accurately. Params:
  62. ///
  63. /// <ul>
  64. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  65. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  66. /// <li>@c kFIRParameterTransactionID (NSString) (optional)</li>
  67. /// <li>@c kFIRParameterStartDate (NSString) (optional)</li>
  68. /// <li>@c kFIRParameterEndDate (NSString) (optional)</li>
  69. /// <li>@c kFIRParameterNumberOfNights (signed 64-bit integer as NSNumber) (optional) for
  70. /// hotel bookings</li>
  71. /// <li>@c kFIRParameterNumberOfRooms (signed 64-bit integer as NSNumber) (optional) for
  72. /// hotel bookings</li>
  73. /// <li>@c kFIRParameterNumberOfPassengers (signed 64-bit integer as NSNumber) (optional)
  74. /// for travel bookings</li>
  75. /// <li>@c kFIRParameterOrigin (NSString) (optional)</li>
  76. /// <li>@c kFIRParameterDestination (NSString) (optional)</li>
  77. /// <li>@c kFIRParameterTravelClass (NSString) (optional) for travel bookings</li>
  78. /// </ul>
  79. static NSString *const kFIREventBeginCheckout = @"begin_checkout";
  80. /// Campaign Detail event. Log this event to supply the referral details of a re-engagement
  81. /// campaign. Note: you must supply at least one of the required parameters kFIRParameterSource,
  82. /// kFIRParameterMedium or kFIRParameterCampaign. Params:
  83. ///
  84. /// <ul>
  85. /// <li>@c kFIRParameterSource (NSString)</li>
  86. /// <li>@c kFIRParameterMedium (NSString)</li>
  87. /// <li>@c kFIRParameterCampaign (NSString)</li>
  88. /// <li>@c kFIRParameterTerm (NSString) (optional)</li>
  89. /// <li>@c kFIRParameterContent (NSString) (optional)</li>
  90. /// <li>@c kFIRParameterAdNetworkClickID (NSString) (optional)</li>
  91. /// <li>@c kFIRParameterCP1 (NSString) (optional)</li>
  92. /// </ul>
  93. static NSString *const kFIREventCampaignDetails = @"campaign_details";
  94. /// Checkout progress. Params:
  95. ///
  96. /// <ul>
  97. /// <li>@c kFIRParameterCheckoutStep (unsigned 64-bit integer as NSNumber)</li>
  98. /// <li>@c kFIRParameterCheckoutOption (NSString) (optional)</li>
  99. /// </ul>
  100. static NSString *const kFIREventCheckoutProgress = @"checkout_progress";
  101. /// Earn Virtual Currency event. This event tracks the awarding of virtual currency in your app. Log
  102. /// this along with @c kFIREventSpendVirtualCurrency to better understand your virtual economy.
  103. /// Params:
  104. ///
  105. /// <ul>
  106. /// <li>@c kFIRParameterVirtualCurrencyName (NSString)</li>
  107. /// <li>@c kFIRParameterValue (signed 64-bit integer or double as NSNumber)</li>
  108. /// </ul>
  109. static NSString *const kFIREventEarnVirtualCurrency = @"earn_virtual_currency";
  110. /// E-Commerce Purchase event. This event signifies that an item was purchased by a user. Note:
  111. /// This is different from the in-app purchase event, which is reported automatically for App
  112. /// Store-based apps. Note: If you supply the @c kFIRParameterValue parameter, you must also
  113. /// supply the @c kFIRParameterCurrency parameter so that revenue metrics can be computed
  114. /// accurately. Params:
  115. ///
  116. /// <ul>
  117. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  118. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  119. /// <li>@c kFIRParameterTransactionID (NSString) (optional)</li>
  120. /// <li>@c kFIRParameterTax (double as NSNumber) (optional)</li>
  121. /// <li>@c kFIRParameterShipping (double as NSNumber) (optional)</li>
  122. /// <li>@c kFIRParameterCoupon (NSString) (optional)</li>
  123. /// <li>@c kFIRParameterLocation (NSString) (optional)</li>
  124. /// <li>@c kFIRParameterStartDate (NSString) (optional)</li>
  125. /// <li>@c kFIRParameterEndDate (NSString) (optional)</li>
  126. /// <li>@c kFIRParameterNumberOfNights (signed 64-bit integer as NSNumber) (optional) for
  127. /// hotel bookings</li>
  128. /// <li>@c kFIRParameterNumberOfRooms (signed 64-bit integer as NSNumber) (optional) for
  129. /// hotel bookings</li>
  130. /// <li>@c kFIRParameterNumberOfPassengers (signed 64-bit integer as NSNumber) (optional)
  131. /// for travel bookings</li>
  132. /// <li>@c kFIRParameterOrigin (NSString) (optional)</li>
  133. /// <li>@c kFIRParameterDestination (NSString) (optional)</li>
  134. /// <li>@c kFIRParameterTravelClass (NSString) (optional) for travel bookings</li>
  135. /// </ul>
  136. static NSString *const kFIREventEcommercePurchase = @"ecommerce_purchase";
  137. /// Generate Lead event. Log this event when a lead has been generated in the app to understand the
  138. /// efficacy of your install and re-engagement campaigns. Note: If you supply the
  139. /// @c kFIRParameterValue parameter, you must also supply the @c kFIRParameterCurrency
  140. /// parameter so that revenue metrics can be computed accurately. Params:
  141. ///
  142. /// <ul>
  143. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  144. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  145. /// </ul>
  146. static NSString *const kFIREventGenerateLead = @"generate_lead";
  147. /// Join Group event. Log this event when a user joins a group such as a guild, team or family. Use
  148. /// this event to analyze how popular certain groups or social features are in your app. Params:
  149. ///
  150. /// <ul>
  151. /// <li>@c kFIRParameterGroupID (NSString)</li>
  152. /// </ul>
  153. static NSString *const kFIREventJoinGroup = @"join_group";
  154. /// Level Up event. This event signifies that a player has leveled up in your gaming app. It can
  155. /// help you gauge the level distribution of your userbase and help you identify certain levels that
  156. /// are difficult to pass. Params:
  157. ///
  158. /// <ul>
  159. /// <li>@c kFIRParameterLevel (signed 64-bit integer as NSNumber)</li>
  160. /// <li>@c kFIRParameterCharacter (NSString) (optional)</li>
  161. /// </ul>
  162. static NSString *const kFIREventLevelUp = @"level_up";
  163. /// Login event. Apps with a login feature can report this event to signify that a user has logged
  164. /// in.
  165. static NSString *const kFIREventLogin = @"login";
  166. /// Post Score event. Log this event when the user posts a score in your gaming app. This event can
  167. /// help you understand how users are actually performing in your game and it can help you correlate
  168. /// high scores with certain audiences or behaviors. Params:
  169. ///
  170. /// <ul>
  171. /// <li>@c kFIRParameterScore (signed 64-bit integer as NSNumber)</li>
  172. /// <li>@c kFIRParameterLevel (signed 64-bit integer as NSNumber) (optional)</li>
  173. /// <li>@c kFIRParameterCharacter (NSString) (optional)</li>
  174. /// </ul>
  175. static NSString *const kFIREventPostScore = @"post_score";
  176. /// Present Offer event. This event signifies that the app has presented a purchase offer to a user.
  177. /// Add this event to a funnel with the kFIREventAddToCart and kFIREventEcommercePurchase to gauge
  178. /// your conversion process. Note: If you supply the @c kFIRParameterValue parameter, you must
  179. /// also supply the @c kFIRParameterCurrency parameter so that revenue metrics can be computed
  180. /// accurately. Params:
  181. ///
  182. /// <ul>
  183. /// <li>@c kFIRParameterQuantity (signed 64-bit integer as NSNumber)</li>
  184. /// <li>@c kFIRParameterItemID (NSString)</li>
  185. /// <li>@c kFIRParameterItemName (NSString)</li>
  186. /// <li>@c kFIRParameterItemCategory (NSString)</li>
  187. /// <li>@c kFIRParameterItemLocationID (NSString) (optional)</li>
  188. /// <li>@c kFIRParameterPrice (double as NSNumber) (optional)</li>
  189. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  190. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  191. /// </ul>
  192. static NSString *const kFIREventPresentOffer = @"present_offer";
  193. /// E-Commerce Purchase Refund event. This event signifies that an item purchase was refunded.
  194. /// Note: If you supply the @c kFIRParameterValue parameter, you must also supply the
  195. /// @c kFIRParameterCurrency parameter so that revenue metrics can be computed accurately.
  196. /// Params:
  197. ///
  198. /// <ul>
  199. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  200. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  201. /// <li>@c kFIRParameterTransactionID (NSString) (optional)</li>
  202. /// </ul>
  203. static NSString *const kFIREventPurchaseRefund = @"purchase_refund";
  204. /// Remove from cart event. Params:
  205. ///
  206. /// <ul>
  207. /// <li>@c kFIRParameterQuantity (signed 64-bit integer as NSNumber)</li>
  208. /// <li>@c kFIRParameterItemID (NSString)</li>
  209. /// <li>@c kFIRParameterItemName (NSString)</li>
  210. /// <li>@c kFIRParameterItemCategory (NSString)</li>
  211. /// <li>@c kFIRParameterItemLocationID (NSString) (optional)</li>
  212. /// <li>@c kFIRParameterPrice (double as NSNumber) (optional)</li>
  213. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  214. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  215. /// <li>@c kFIRParameterOrigin (NSString) (optional)</li>
  216. /// <li>@c kFIRParameterDestination (NSString) (optional)</li>
  217. /// <li>@c kFIRParameterStartDate (NSString) (optional)</li>
  218. /// <li>@c kFIRParameterEndDate (NSString) (optional)</li>
  219. /// </ul>
  220. static NSString *const kFIREventRemoveFromCart = @"remove_from_cart";
  221. /// Search event. Apps that support search features can use this event to contextualize search
  222. /// operations by supplying the appropriate, corresponding parameters. This event can help you
  223. /// identify the most popular content in your app. Params:
  224. ///
  225. /// <ul>
  226. /// <li>@c kFIRParameterSearchTerm (NSString)</li>
  227. /// <li>@c kFIRParameterStartDate (NSString) (optional)</li>
  228. /// <li>@c kFIRParameterEndDate (NSString) (optional)</li>
  229. /// <li>@c kFIRParameterNumberOfNights (signed 64-bit integer as NSNumber) (optional) for
  230. /// hotel bookings</li>
  231. /// <li>@c kFIRParameterNumberOfRooms (signed 64-bit integer as NSNumber) (optional) for
  232. /// hotel bookings</li>
  233. /// <li>@c kFIRParameterNumberOfPassengers (signed 64-bit integer as NSNumber) (optional)
  234. /// for travel bookings</li>
  235. /// <li>@c kFIRParameterOrigin (NSString) (optional)</li>
  236. /// <li>@c kFIRParameterDestination (NSString) (optional)</li>
  237. /// <li>@c kFIRParameterTravelClass (NSString) (optional) for travel bookings</li>
  238. /// </ul>
  239. static NSString *const kFIREventSearch = @"search";
  240. /// Select Content event. This general purpose event signifies that a user has selected some content
  241. /// of a certain type in an app. The content can be any object in your app. This event can help you
  242. /// identify popular content and categories of content in your app. Params:
  243. ///
  244. /// <ul>
  245. /// <li>@c kFIRParameterContentType (NSString)</li>
  246. /// <li>@c kFIRParameterItemID (NSString)</li>
  247. /// </ul>
  248. static NSString *const kFIREventSelectContent = @"select_content";
  249. /// Set checkout option. Params:
  250. ///
  251. /// <ul>
  252. /// <li>@c kFIRParameterCheckoutStep (unsigned 64-bit integer as NSNumber)</li>
  253. /// <li>@c kFIRParameterCheckoutOption (NSString)</li>
  254. /// </ul>
  255. static NSString *const kFIREventSetCheckoutOption = @"set_checkout_option";
  256. /// Share event. Apps with social features can log the Share event to identify the most viral
  257. /// content. Params:
  258. ///
  259. /// <ul>
  260. /// <li>@c kFIRParameterContentType (NSString)</li>
  261. /// <li>@c kFIRParameterItemID (NSString)</li>
  262. /// </ul>
  263. static NSString *const kFIREventShare = @"share";
  264. /// Sign Up event. This event indicates that a user has signed up for an account in your app. The
  265. /// parameter signifies the method by which the user signed up. Use this event to understand the
  266. /// different behaviors between logged in and logged out users. Params:
  267. ///
  268. /// <ul>
  269. /// <li>@c kFIRParameterSignUpMethod (NSString)</li>
  270. /// </ul>
  271. static NSString *const kFIREventSignUp = @"sign_up";
  272. /// Spend Virtual Currency event. This event tracks the sale of virtual goods in your app and can
  273. /// help you identify which virtual goods are the most popular objects of purchase. Params:
  274. ///
  275. /// <ul>
  276. /// <li>@c kFIRParameterItemName (NSString)</li>
  277. /// <li>@c kFIRParameterVirtualCurrencyName (NSString)</li>
  278. /// <li>@c kFIRParameterValue (signed 64-bit integer or double as NSNumber)</li>
  279. /// </ul>
  280. static NSString *const kFIREventSpendVirtualCurrency = @"spend_virtual_currency";
  281. /// Tutorial Begin event. This event signifies the start of the on-boarding process in your app. Use
  282. /// this in a funnel with kFIREventTutorialComplete to understand how many users complete this
  283. /// process and move on to the full app experience.
  284. static NSString *const kFIREventTutorialBegin = @"tutorial_begin";
  285. /// Tutorial End event. Use this event to signify the user's completion of your app's on-boarding
  286. /// process. Add this to a funnel with kFIREventTutorialBegin to gauge the completion rate of your
  287. /// on-boarding process.
  288. static NSString *const kFIREventTutorialComplete = @"tutorial_complete";
  289. /// Unlock Achievement event. Log this event when the user has unlocked an achievement in your
  290. /// game. Since achievements generally represent the breadth of a gaming experience, this event can
  291. /// help you understand how many users are experiencing all that your game has to offer. Params:
  292. ///
  293. /// <ul>
  294. /// <li>@c kFIRParameterAchievementID (NSString)</li>
  295. /// </ul>
  296. static NSString *const kFIREventUnlockAchievement = @"unlock_achievement";
  297. /// View Item event. This event signifies that some content was shown to the user. This content may
  298. /// be a product, a webpage or just a simple image or text. Use the appropriate parameters to
  299. /// contextualize the event. Use this event to discover the most popular items viewed in your app.
  300. /// Note: If you supply the @c kFIRParameterValue parameter, you must also supply the
  301. /// @c kFIRParameterCurrency parameter so that revenue metrics can be computed accurately.
  302. /// Params:
  303. ///
  304. /// <ul>
  305. /// <li>@c kFIRParameterItemID (NSString)</li>
  306. /// <li>@c kFIRParameterItemName (NSString)</li>
  307. /// <li>@c kFIRParameterItemCategory (NSString)</li>
  308. /// <li>@c kFIRParameterItemLocationID (NSString) (optional)</li>
  309. /// <li>@c kFIRParameterPrice (double as NSNumber) (optional)</li>
  310. /// <li>@c kFIRParameterQuantity (signed 64-bit integer as NSNumber) (optional)</li>
  311. /// <li>@c kFIRParameterCurrency (NSString) (optional)</li>
  312. /// <li>@c kFIRParameterValue (double as NSNumber) (optional)</li>
  313. /// <li>@c kFIRParameterStartDate (NSString) (optional)</li>
  314. /// <li>@c kFIRParameterEndDate (NSString) (optional)</li>
  315. /// <li>@c kFIRParameterFlightNumber (NSString) (optional) for travel bookings</li>
  316. /// <li>@c kFIRParameterNumberOfPassengers (signed 64-bit integer as NSNumber) (optional)
  317. /// for travel bookings</li>
  318. /// <li>@c kFIRParameterNumberOfNights (signed 64-bit integer as NSNumber) (optional) for
  319. /// travel bookings</li>
  320. /// <li>@c kFIRParameterNumberOfRooms (signed 64-bit integer as NSNumber) (optional) for
  321. /// travel bookings</li>
  322. /// <li>@c kFIRParameterOrigin (NSString) (optional)</li>
  323. /// <li>@c kFIRParameterDestination (NSString) (optional)</li>
  324. /// <li>@c kFIRParameterSearchTerm (NSString) (optional) for travel bookings</li>
  325. /// <li>@c kFIRParameterTravelClass (NSString) (optional) for travel bookings</li>
  326. /// </ul>
  327. static NSString *const kFIREventViewItem = @"view_item";
  328. /// View Item List event. Log this event when the user has been presented with a list of items of a
  329. /// certain category. Params:
  330. ///
  331. /// <ul>
  332. /// <li>@c kFIRParameterItemCategory (NSString)</li>
  333. /// </ul>
  334. static NSString *const kFIREventViewItemList = @"view_item_list";
  335. /// View Search Results event. Log this event when the user has been presented with the results of a
  336. /// search. Params:
  337. ///
  338. /// <ul>
  339. /// <li>@c kFIRParameterSearchTerm (NSString)</li>
  340. /// </ul>
  341. static NSString *const kFIREventViewSearchResults = @"view_search_results";